ING Bank NV

Elderly care and housing demand in the EU: Golden opportunities, but mind the cultural gap

Ageing often has a negative connotation, especially in an economic sense. On average, retired people produce and consume less than young people do. However, ageing is not just a story of declining economic potential. The other side of the coin shows rising demand for products and services that are tailored to the needs of the elderly.
2019
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